Comments on: Some tips on using social media for bands http://www.davidschultz.org/2009/02/04/some-tips-on-using-social-media-for-bands/ (dot com was taken) Fri, 16 Jul 2010 17:20:27 +0000 hourly 1 http://wordpress.org/?v=3.0 By: Social media for bands: Q&A with a reader | david schultz dot org http://www.davidschultz.org/2009/02/04/some-tips-on-using-social-media-for-bands/comment-page-1/#comment-540 Social media for bands: Q&A with a reader | david schultz dot org Sat, 16 Jan 2010 16:23:43 +0000 http://www.davidschultz.org/?p=175#comment-540 [...] i got a random question from someone on Facebook who discovered my earlier post about social media for bands. I thought she had some interesting questions so here’s the [...] [...] i got a random question from someone on Facebook who discovered my earlier post about social media for bands. I thought she had some interesting questions so here’s the [...]

]]> By: Sonya http://www.davidschultz.org/2009/02/04/some-tips-on-using-social-media-for-bands/comment-page-1/#comment-415 Sonya Sat, 02 May 2009 19:18:20 +0000 http://www.davidschultz.org/?p=175#comment-415 By all means, put together a sampler of your music three or four songs to give out for free. Put all of your contact info on the disc/case. USE TWITTER!!!!! Quick updates, post thoughts, behind the scenes snippets with links back to the website, etc. Set up a YouTube channel and post video clips of projects you're working on, backstage, on-the-road antics. Bands and artists have an amazing opportunity to really intimately interact with their fanbase like never before. Don't squander it. By all means, put together a sampler of your music three or four songs to give out for free. Put all of your contact info on the disc/case.

USE TWITTER!!!!! Quick updates, post thoughts, behind the scenes snippets with links back to the website, etc. Set up a YouTube channel and post video clips of projects you’re working on, backstage, on-the-road antics.

Bands and artists have an amazing opportunity to really intimately interact with their fanbase like never before. Don’t squander it.

]]> By: David Schultz http://www.davidschultz.org/2009/02/04/some-tips-on-using-social-media-for-bands/comment-page-1/#comment-401 David Schultz Fri, 27 Mar 2009 15:39:12 +0000 http://www.davidschultz.org/?p=175#comment-401 @theneocom - the problem with paying for ads is that any sort of ROI requires a HUGE, consistent investment. $500 here and there just won't cut through the noise. I like your idea of passing out free music though! @theneocom – the problem with paying for ads is that any sort of ROI requires a HUGE, consistent investment. $500 here and there just won’t cut through the noise. I like your idea of passing out free music though!

]]> By: The Neo Com http://www.davidschultz.org/2009/02/04/some-tips-on-using-social-media-for-bands/comment-page-1/#comment-399 The Neo Com Mon, 23 Mar 2009 04:33:11 +0000 http://www.davidschultz.org/?p=175#comment-399 I agree with your post, musicians should be aware of social technologies. However, I don't think they should neglect traditional advertising channels either. If a band were to release an album, it might be worth it to spend $500 to put an ad in the local entertainment rag. I bet you'd have a much better chance of getting a review as well. They should also go to venues where big bands in their genre are performing ... entertain the people lining up outside ... pass out free music. But I agree - musicians should be prepared to give their music away for free. The song is a free promotional tool ... you'll earn your money through gigs, publishing, and licensing! You'd be surprised how hard it is to convince many musicians of this fact! And yes, don't make crappy music. I agree with your post, musicians should be aware of social technologies. However, I don’t think they should neglect traditional advertising channels either. If a band were to release an album, it might be worth it to spend $500 to put an ad in the local entertainment rag. I bet you’d have a much better chance of getting a review as well. They should also go to venues where big bands in their genre are performing … entertain the people lining up outside … pass out free music.

But I agree – musicians should be prepared to give their music away for free. The song is a free promotional tool … you’ll earn your money through gigs, publishing, and licensing! You’d be surprised how hard it is to convince many musicians of this fact!

And yes, don’t make crappy music.

]]> By: Susan http://www.davidschultz.org/2009/02/04/some-tips-on-using-social-media-for-bands/comment-page-1/#comment-373 Susan Wed, 25 Feb 2009 19:00:38 +0000 http://www.davidschultz.org/?p=175#comment-373 Great points! I hope they take heed to your recommendations :) Great points! I hope they take heed to your recommendations :)

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