Wednesday
Oct292008
The problem with Pownce
Wednesday, October 29, 2008 at 8:51AM
You can probably relate to this if you 1) are a twitter user and 2) follow Kevin Rose, Daniel Burka or Leah Culver.
Here's my issue with Pownce: Over the course of a day i might see a tweet like this from one of the Pownce people:
Ok great, sounds interesting lets click on the link. Takes me here:
Hmmm, this doesn't seem to be the article as advertised. Looks like i have to click on yet another link.
Finally. My gripe with this is you just made me click through 2 links to get to the content. That's not a good experience. Having Pownce in the way of me getting to that content added no benefit to me, so it's clear that the whole "Pownced" tweet thing is just a way to drive traffic to Pownce. Granted, this is not so much a technical issue with Pownce i'm sure it works fine - but an attempt at starting some sort of snowball marketing effect by it's founders, like the Paris Hilton sidekick story that kickstarted Digg's success. Pownce is not Digg!
Here's my issue with Pownce: Over the course of a day i might see a tweet like this from one of the Pownce people:
Ok great, sounds interesting lets click on the link. Takes me here:
Hmmm, this doesn't seem to be the article as advertised. Looks like i have to click on yet another link.
Finally. My gripe with this is you just made me click through 2 links to get to the content. That's not a good experience. Having Pownce in the way of me getting to that content added no benefit to me, so it's clear that the whole "Pownced" tweet thing is just a way to drive traffic to Pownce. Granted, this is not so much a technical issue with Pownce i'm sure it works fine - but an attempt at starting some sort of snowball marketing effect by it's founders, like the Paris Hilton sidekick story that kickstarted Digg's success. Pownce is not Digg!
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